Insurance
When AI Distributes Insurance, Who Validates the Description?
Aviva is quoting home insurance through ChatGPT, and the FCA is already assessing AI across the distribution chain. The rules apply now.
The Intercepta Blog
Compliance designed for marketers in the age of AI.
Field notes, frameworks, and product updates from the Intercepta team. Built for marketing leaders in regulated industries.
Marketing Compliance
The Edge of the Advertising Rules Is Not Where Companies Think
In a single day the ASA upheld findings in three sectors. Each firm had assumed its audience, channel, or format sat outside the rules.
compliance debt
The Definitive Guide to Compliance Debt
How regulatory exposure builds when approved content stays live as rules change — how to measure it, where it concentrates, how to reduce it.
compliance debt
The Compliance Debt Hiding in Your Content Library
Supervision has gone proactive: any signed-off asset can be examined at any point in its life. The obligation runs as long as content stays live.
Synthetic Performers
New York's AI Disclosure Law Took Effect on 9 June. Does Your Agency Have the Audit Trail to Prove Compliance?
S.8420A is live. Ads with AI-generated human figures that reach New York now need disclosure — and proof, asset by asset, that you complied.
AI Compliance
Your AI-Generated Marketing Content Was Already Regulated
FINRA named it a priority, but six regulators across five jurisdictions had already regulated it. Same conclusion, different frameworks.
AI Compliance
AI-Generated Marketing Content Is Now a FINRA Supervisory Priority
FINRA's 2026 report gives generative AI a standalone section for the first time — governance, testing, and oversight expectations included.
Agency Compliance
Your Clients Are Regulated. Your Content Delivery Process Is Not.
Every asset an agency delivers to a regulated client carries the client's regulatory requirements. Three structural challenges to understand.
RegTech
Compliance Debt: The Risk Nobody Budgets For
FINRA sanctions rose 77% in 2025 — driven not by new content, but by live content approved under rules that no longer apply.
AI Compliance
Why We Built Intercepta AI
Content production soared while compliance stayed manual. Nobody had built the infrastructure between the two — so we did.